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Qualitative Research Platform

UX in 2023: Pink and purple New Year's Eve fireworks over a city on the water

UX in 2023: A Year of Expert Advice in Review

UX leaders from Microsoft, Google, Twilio and more shared their advice about the current state of research and design.…

by Krish Arora
December 26, 2023
Talk to Your Users
Qualitative research with Marvin leads to interconnectedness of data, reflected in swirling lights at night

How Microsoft Uses Marvin to Analyze Qualitative Research Data

Microsoft used our qualitative data analysis platform to create an industry-leading framework for more responsible AI.…

by Krish Arora
November 29, 2023
Marvin Customers
Using AI in Research Workflows Image: Marvin and Cat looking at computer

Effective Tips & Tricks for Using AI in Your Research 

Learn the answers to frequently asked questions about how to start using AI to improve your research workflows.…

by Cari Murray
October 13, 2023
Marvin Events
AI in UX Research: Technology and humans working together

AI in UX Research: The Good, the Bad and the Final Verdict

Ready to add AI to your UX research toolbox? Make sure you're considering these benefits and potential pitfalls.…

by Krish Arora
August 18, 2023
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Marvin AI qualitative research artistic rendering

AI and Qualitative Research: An Expert’s Advice on What You Should Know

User researchers are uniquely positioned to build more responsible AI. Learn how their deep understanding of users promotes more human-centric decisions.…

by Krish Arora
July 27, 2023
Talk to Your Users
Marvin Webinar with Rida Qadri: HeyMarvin graphic

The Untold Power of User Research

User researchers are uniquely positioned to build more responsible AI. And Google Research Scientist Rida Qadri wants to help you wield that power for good.…

by Cari Murray
June 29, 2023
Marvin Events
Analyzing qualitative data: crowd shot of a concert stage with purple lights

Analyzing Qualitative Data: How to Tag Your User Research and Get Insights Fast

Take control of your qualitative data analysis. This step-by-step guide will help you make the most out of your user research data.…

by Krish Arora
April 14, 2023
Leading the Way
AI in Research - auto generated photo of a robot in a lab

A New Era of Research Possibilities, Thanks to AI

AI technology provides a new lens for researchers to gain new insights, move faster and make decisions quicker.…

by Cari Murray
March 3, 2023
Talk to Your Users
Central library of books and research files

How to Get the Most Out of Your Research Repository

Bring all your user research together in one place so you can easily conduct, organize, analyze and share your customer insights. …

by Krish Arora
January 23, 2023
Talk to Your Users
One robot hand and one human hand reaching out to point figures

The Importance of Qualitative Research within AI Systems: Takeaways from a Leading Researcher

Award-winning qualitative researcher Mary L. Gray shares the principles for building digital experiences that transform everyone's lives for the better.…

by Krish Arora
December 7, 2022
Marvin Customers
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Equafin Inc. 2022

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Qualitative Analysis
One Repository
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